1. Who we are
HerCar PTE LTD operates HerCar.sg, a Singapore automotive business providing car consignment, direct-sale, vehicle marketing, vehicle listing and related customer services.
2. Information we may collect
Depending on how you use the website or contact us, we may collect information such as:
- your name, mobile number, email address or WhatsApp contact number;
- vehicle information such as car plate, mileage, brand, model, registration information and other details you provide;
- enquiry, valuation, appointment, consignment, direct-sale or collaboration information;
- information contained in messages, documents or files you choose to provide; and
- basic technical and usage information generated when you visit the website, such as browser/device information, page activity and campaign attribution data.
3. How we use information
We use information to respond to enquiries, assess vehicles, arrange appointments, provide car-selling or consignment services, manage customer relationships, improve the website, measure marketing performance, maintain security, and comply with applicable legal or operational requirements.
4. Google Business Profile data
HerCar uses Google Business Profile APIs through OAuth authorization to access the Business Profile that an authorized HerCar account manages. This integration is used to keep the Google Reviews section on HerCar.sg current.
The Google data used by this feature may include HerCar's Business Profile account/location identifiers, public review text, star ratings, reviewer display names and profile images when returned by Google, review timestamps, aggregate rating and total review count.
HerCar's use of information received from Google APIs is intended to comply with the Google API Services User Data Policy, including applicable Limited Use requirements.
5. Cookies, analytics and measurement
HerCar.sg may use cookies and similar technologies for essential site functions, security, analytics, advertising measurement and campaign attribution. These technologies may be provided by HerCar or third-party service providers such as Google.
6. When information may be shared
We may disclose information where reasonably necessary to service providers that support website hosting, analytics, communications, CRM or technical operations, or where disclosure is required by law, regulation or a lawful request. We do not sell personal information as a standalone product.
7. Retention and security
We retain information only for as long as reasonably necessary for the purposes described in this policy, our business operations, dispute resolution, record keeping or legal compliance. We use reasonable administrative and technical safeguards designed to protect information against unauthorized access, loss or misuse.
8. Access, correction and withdrawal
If you would like to ask about personal information held by HerCar, request a correction, or withdraw consent where applicable, contact us using the details below. Some information may need to be retained where required for legal, contractual or legitimate operational purposes.
9. Third-party websites and services
HerCar.sg may link to third-party websites or services, including Google, WhatsApp and social media platforms. Their privacy practices are governed by their own policies and are not controlled by HerCar.
10. Changes to this policy
We may update this Privacy Policy from time to time. The current version will be published on this page with the updated date shown above.
11. Contact HerCar
For privacy questions or requests, contact sales@hercar.sg or call +65 9003 8567.